Cornell Ballard

Cornell Ballard serves as the Basketball Director at Shoebox Sports, where he oversees player development, programming, and overall basketball operations. With a strong passion for the game and youth development, Cornell is committed to creating a positive, disciplined, and competitive environment for athletes of all levels.

In his role, Cornell focuses on building high-quality training programs, supporting coaches, and helping players grow both on and off the court. He emphasizes fundamentals, work ethic, accountability, and basketball IQ while fostering a culture of teamwork and respect.

Cornell takes pride in mentoring athletes and helping them reach their full potential, whether their goals are skill improvement, team success, or long-term growth in the sport. His leadership and vision play a key role in advancing the mission and standards of Shoebox Sports.